Services
What We Do
Two integrated pillars — Consultancy and Distribution — that work alone or together.
Pillar 01
Travel Retail Consultancy
- TR Channel Strategy
- Ranging, Pricing & Promo Architecture
- Retail Partner Identification (DFS, Avolta, Lagardère & regional ops)
- Go-to-Market Planning — Launch roadmap & category positioning
- Commercial Terms Advisory — Margins, exclusivity, contracts
- Market Intelligence — Category trends & competitive landscape
Pillar 02
Brand Distribution
- Brand Representation — Exclusive / non-exclusive TR distribution
- Retailer Relationship Management — Negotiations, listings, activations
- Order & Logistics Management — Stock, bonded warehouse, last-mile
- Sell-Through Management — Retailer KPIs & performance tracking
- Reporting & Brand Feedback — Sales data, insights, recommendations
Process
How We Work With You
Discovery
We understand your brand, current TR status, ambitions and target markets in depth.
Strategy
We design the right channel approach — ranging, pricing, retailer targets and 12-month timeline.
Activation
We execute: retailer introductions, commercial negotiations, listings and market launch.
Management
We own ongoing performance — sell-through, activations, reporting and brand intelligence.
You work directly with Ziad at every stage — no juniors, no handoffs, no 40-brand portfolio where yours gets lost.
Engagement Models
How We Engage
Flexible models around your stage and ambition.
Project
Market Entry Assessment
A focused 4–8 week engagement: channel audit, retailer mapping, pricing strategy, and 12-month GTM roadmap.
- Channel & competitor audit
- Retailer mapping & shortlist
- Pricing & ranging strategy
- 12-month GTM roadmap
Retainer
Ongoing Advisory
Your dedicated senior TR expert. Strategy, retailer relationships, commercial negotiations, and market intelligence — every month.
- Dedicated strategic access
- Retailer relationship facilitation
- Monthly performance reviews
- Success fee on listings secured
Distribution
Brand Representation
Full distribution mandate — we own the retailer relationships, sell-through management, and brand reporting on your behalf.
- Exclusive TR distribution
- Retailer & sell-through management
- Brand compliance & reporting
- Market intelligence & insights
All engagements are tailored. Retainer clients often transition naturally into distribution mandates.
Not sure which model fits your brand?
We work with a select number of brands each year. Let's explore whether we're the right partner for your travel retail ambition.